The Sales Factory
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The Sales Factory
The Sales Factory Sales Development Representative Salaryin Canada
Last 12 months
Median Base Salary
Median On-Target Earnings
Top Performer Can Earn
Salary Distribution
Percent that Attain Quota?
of Sales Development Representatives typically hit their quota here
What percent of Sales Development Representatives hit quota at The Sales Factory?
Approximately 50% of Sales Development Representatives at The Sales Factory meet or exceed their annual quota based on ratings submitted in the past year.
Employee Sentiment on Compensation at The Sales Factory
Frequently Asked Questions
The average base salary for a Sales Development Representative at The Sales Factory ranges from CA$40,088 to CA$61,100, with total on-target earnings (OTE) typically between CA$60,132 and CA$81,468. These compensation ranges vary based on experience, location, and specific territory assignment.
The Sales Factory Sales Development Representatives are paid on a 74/26 mix. Variable pay depends on pipeline‑creation metrics - activity volume (calls, emails, etc.), converted opportunities, created opportunities, and scheduled meetings. SDRs at The Sales Factory report that Scheduled Meetings is the metric that most directly drives their variable earnings, and accelerators typically apply once targets exceed 100%.
Contact us for more specific compensation data
The median base salary for Sales Development Representative at The Sales Factory is CA$58,436 per year, which is 2% lower than the median base salary of the global salary role.
Top-performer earnings for SDRs at The Sales Factory typically range between CA$97,394 and CA$98,555. Top SDRs usually exceed meeting or pipeline goals by 115-130%, and additional upside is possible for exceptionally high activity and conversion rates. The highest reported total compensation for this role last year was CA$93,980.
Approximately 50.0% of Sales Development Representatives at The Sales Factory meet or exceed their annual quota based on ratings submitted in the past year.
Percent that Attain Quota?
of Sales Development Representatives typically hit their quota here
What percent of Sales Development Representatives hit quota at The Sales Factory?
Approximately 50% of Sales Development Representatives at The Sales Factory meet or exceed their annual quota based on ratings submitted in the past year.
Base variable split?
74% / 26%
Product - Market Fit?
3.3
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Ask a question Frequently Asked Questions
The average base salary for a Sales Development Representative at The Sales Factory ranges from CA$40,088 to CA$61,100, with total on-target earnings (OTE) typically between CA$60,132 and CA$81,468. These compensation ranges vary based on experience, location, and specific territory assignment.
The Sales Factory Sales Development Representatives are paid on a 74/26 mix. Variable pay depends on pipeline‑creation metrics - activity volume (calls, emails, etc.), converted opportunities, created opportunities, and scheduled meetings. SDRs at The Sales Factory report that Scheduled Meetings is the metric that most directly drives their variable earnings, and accelerators typically apply once targets exceed 100%.
Contact us for more specific compensation data
The median base salary for Sales Development Representative at The Sales Factory is CA$58,436 per year, which is 2% lower than the median base salary of the global salary role.
Top-performer earnings for SDRs at The Sales Factory typically range between CA$97,394 and CA$98,555. Top SDRs usually exceed meeting or pipeline goals by 115-130%, and additional upside is possible for exceptionally high activity and conversion rates. The highest reported total compensation for this role last year was CA$93,980.
Approximately 50.0% of Sales Development Representatives at The Sales Factory meet or exceed their annual quota based on ratings submitted in the past year.
