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GoTo

513 Employee Ratings
513 Ratings
92% Verified
3.2
Unclaimed Profile
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GoTo
513 Employee Ratings
92% Verified
3.2
Unclaimed Profile
77.51
RepVue Score
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GoTo Sales Development Representative Salary

Last 12 months
Median Base Salary
Median On-Target Earnings
Top Performer Can Earn
Salary Distribution
Base Salary
On-Target Earnings

Percent that Attain Quota?

of Sales Development Representatives typically hit their quota here
What percent of Sales Development Representatives hit quota at GoTo?

Approximately 61% of Sales Development Representatives at GoTo meet or exceed their annual quota based on ratings submitted in the past year.

View quota attainment by role

Employee Sentiment on Compensation at GoTo

Base Compensation
3.2
Incentive Compensation Structure
3.0
Frequently Asked Questions

The average base salary for a Sales Development Representative at GoTo ranges from $45,000 to $50,000, with total on-target earnings (OTE) typically between $71,250 and $78,750. These compensation ranges vary based on experience, location, and specific territory assignment.

GoTo Sales Development Representatives are paid on a 65/35 mix. Variable pay depends on pipeline‑creation metrics - activity volume (calls, emails, etc.), converted opportunities, created opportunities, and scheduled meetings. SDRs at GoTo report that Activity Volume (calls, emails, etc.) is the metric that most directly drives their variable earnings, and accelerators typically apply once targets exceed 100%.

Assuming a median OTE of $75,000, Sales Development Representatives at GoTo can expect between $12,500 and $27,500 in annual variable compensation.

The median base salary for Sales Development Representative at GoTo is $50,000 per year, which is 17% lower than the median base salary of the global salary role.

Top-performer earnings for SDRs at GoTo typically range between $90,000 and $90,000. Top SDRs usually exceed meeting or pipeline goals by 115-130%, and additional upside is possible for exceptionally high activity and conversion rates. The highest reported total compensation for this role last year was $87,000.

Approximately 61.0% of Sales Development Representatives at GoTo meet or exceed their annual quota based on ratings submitted in the past year.

Percent that Attain Quota?

of Sales Development Representatives typically hit their quota here
What percent of Sales Development Representatives hit quota at GoTo?

Approximately 61% of Sales Development Representatives at GoTo meet or exceed their annual quota based on ratings submitted in the past year.

View quota attainment by role
Base variable split?
65% / 35%
Product - Market Fit?
3.5
Have a question for GoTo about compensation for this job? Ask your question on the Q&A page
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Frequently Asked Questions

The average base salary for a Sales Development Representative at GoTo ranges from $45,000 to $50,000, with total on-target earnings (OTE) typically between $71,250 and $78,750. These compensation ranges vary based on experience, location, and specific territory assignment.

GoTo Sales Development Representatives are paid on a 65/35 mix. Variable pay depends on pipeline‑creation metrics - activity volume (calls, emails, etc.), converted opportunities, created opportunities, and scheduled meetings. SDRs at GoTo report that Activity Volume (calls, emails, etc.) is the metric that most directly drives their variable earnings, and accelerators typically apply once targets exceed 100%.

Assuming a median OTE of $75,000, Sales Development Representatives at GoTo can expect between $12,500 and $27,500 in annual variable compensation.

The median base salary for Sales Development Representative at GoTo is $50,000 per year, which is 17% lower than the median base salary of the global salary role.

Top-performer earnings for SDRs at GoTo typically range between $90,000 and $90,000. Top SDRs usually exceed meeting or pipeline goals by 115-130%, and additional upside is possible for exceptionally high activity and conversion rates. The highest reported total compensation for this role last year was $87,000.

Approximately 61.0% of Sales Development Representatives at GoTo meet or exceed their annual quota based on ratings submitted in the past year.
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