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Cognism
Cognism Sales Development Representative Salaryin United Kingdom
Last 12 months
Median Base Salary
Median On-Target Earnings
Top Performer Can Earn
Salary Distribution
Percent that Attain Quota?
of Sales Development Representatives typically hit their quota here
What percent of Sales Development Representatives hit quota at Cognism?
Approximately 62% of Sales Development Representatives at Cognism meet or exceed their annual quota based on ratings submitted in the past year.
Employee Sentiment on Compensation at Cognism
Frequently Asked Questions
The average base salary for a Sales Development Representative at Cognism ranges from £33,559 to £38,361, with total on-target earnings (OTE) typically between £45,762 and £52,746. These compensation ranges vary based on experience, location, and specific territory assignment.
Cognism Sales Development Representatives are paid on a 71/29 mix. Variable pay depends on pipeline‑creation metrics - activity volume (calls, emails, etc.), converted opportunities, created opportunities, and scheduled meetings. SDRs at Cognism report that Created Opportunities is the metric that most directly drives their variable earnings, and accelerators typically apply once targets exceed 100%.
Contact us for more specific compensation data
The median base salary for Sales Development Representative at Cognism is £34,207 per year, which is 13% lower than the median base salary of the global salary role.
Top-performer earnings for SDRs at Cognism typically range between £71,186 and £79,526. Top SDRs usually exceed meeting or pipeline goals by 115-130%, and additional upside is possible for exceptionally high activity and conversion rates. The highest reported total compensation for this role last year was £70,678.
Approximately 62.0% of Sales Development Representatives at Cognism meet or exceed their annual quota based on ratings submitted in the past year.
Percent that Attain Quota?
of Sales Development Representatives typically hit their quota here
What percent of Sales Development Representatives hit quota at Cognism?
Approximately 62% of Sales Development Representatives at Cognism meet or exceed their annual quota based on ratings submitted in the past year.
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Base variable split?
71% / 29%
Product - Market Fit?
3.9
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Ask a question Frequently Asked Questions
The average base salary for a Sales Development Representative at Cognism ranges from £33,559 to £38,361, with total on-target earnings (OTE) typically between £45,762 and £52,746. These compensation ranges vary based on experience, location, and specific territory assignment.
Cognism Sales Development Representatives are paid on a 71/29 mix. Variable pay depends on pipeline‑creation metrics - activity volume (calls, emails, etc.), converted opportunities, created opportunities, and scheduled meetings. SDRs at Cognism report that Created Opportunities is the metric that most directly drives their variable earnings, and accelerators typically apply once targets exceed 100%.
Contact us for more specific compensation data
The median base salary for Sales Development Representative at Cognism is £34,207 per year, which is 13% lower than the median base salary of the global salary role.
Top-performer earnings for SDRs at Cognism typically range between £71,186 and £79,526. Top SDRs usually exceed meeting or pipeline goals by 115-130%, and additional upside is possible for exceptionally high activity and conversion rates. The highest reported total compensation for this role last year was £70,678.
Approximately 62.0% of Sales Development Representatives at Cognism meet or exceed their annual quota based on ratings submitted in the past year.