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Forma.ai

Item: Forma.ai
Rating: 3.4
Author: Anonymous

57 Employee Ratings

57 Ratings

100% Verified

3.4

Unclaimed Profile

Rate this Company

RepVue Score

0

Home CompaniesForma.ai

Work in talent acquisition or recruiting at Forma.ai? Claim your free profile to hire top sales talent, respond to reviews and questions, and highlight your talent brand!

Competitive Salaries

OTE at Forma.ai for Enterprise Account Executives is highly competitive compared to industry peers. View salaries

High Score for Diversity and Inclusion

Forma.ai is in the 87th percentile for Diversity and Inclusion

Culture and Leadership

2.9

41st%of Software orgs

#1,703of 2,868 Software orgs

Base Compensation

4.1

78th%of Software orgs

#613of 2,868 Software orgs

Incentive Compensation Structure

3.5

62nd%of Software orgs

#1,088of 2,868 Software orgs

Product - Market Fit

3.1

25th%of Software orgs

#2,172of 2,868 Software orgs

Professional Development and Training

2.9

52nd%of Software orgs

#1,360of 2,868 Software orgs

Inbound Lead / Opportunity Flow

2.6

50th%of Software orgs

#1,458of 2,868 Software orgs

Diversity and Inclusion

4.4

87th%of Software orgs

#369of 2,868 Software orgs

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About Forma.ai

Greater Toronto Area

We help companies optimize sales compensation. Our platform is trusted by innovators like OpenTable, Stryker, and IntelePeer, and we handle more than $1 Billion in annual managed...More

Percent that Attain Quota?

of team members typically hit their quota

Software Industry Average

42%

Global Average

44%

What percent of sales reps hit quota at Forma.ai?

Approximately 31% of reps at Forma.ai meet or exceed their annual quota based on ratings submitted in the past year.

View quota attainment by role

Quota Attainment at Forma.ai

Salaries

Job Role

Median Base Pay

Median OTE

Top Performer

Enterprise Account ExecutiveSalary data from 5 ratings

Base Pay$150k

OTE$300k

Top Performers$380k

Account ExecutiveSalary data from 5 ratings

Salaries at Forma.ai

Reviews

Former Employee

2.3

Sep 19, 2025

I would avoid. Unachievable quotas, poor management, and wonky product.

Useful

Former Employee

2.9

Jul 25, 2025

There's no dedicated sales leadership, everybody reports to the CEO. The company can improve the sales team structure and processes significantly, because right now everything is micro managed, and everything is done last minute

Useful

View All Reviews

Reviews at Forma.ai

Anonymous Q&A

Anonymous Sales ProSep 22, 2023

What is the training like at Forma? Would you recommend for someone new to sales?

Former Forma.ai EmployeeTop AnswerSep 24, 2023

1 Answer

View all Q&A

Anonymous Q&A at Forma.ai

Employee Ratings

100%

Job Categories

SDR / BDR

45%

Account Executive

36%

Other

10%

Leadership Roles

Employee Status

Ratings submitted by current employees

70%

Ratings submitted by former employees

30%

Have you worked at Forma.ai?

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Forma.ai has an overall employee rating of 3.4 out of 5 and a RepVue score of 79.23. They are ranked #1,313 out of all Software organizations.

Forma.ai has a rating of 2.9 out of 5 for culture and leadership. They are ranked #3,566 in this category out of 6,151 companies.

Forma.ai has a rating of 3.1 out of 5 for Product - Market Fit and is ranked #2,172 out of 2,868 Software companies.