Apollo.io
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Apollo.io
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Former Employee My time there was brief and leadership was throwing stuff at the wall to see what stuck. Every 30 days the direction changed, responsibilities changed and KPIs changed. Was very messy. Sales testing I was forced on the team despite experience or current/prior sales success and we were managed to activity metrics where there wasn’t enough time in the day to do prospect calls, make OB calls, and have internal meetings. Despite being a MM AE, the meetings auto-booked on my calendar were primarily with single users asking questions. Max contract value was about $2k on a 75k monthly quota.
3.7
Nov 30, 2023
Response from
Apollo.io
Jun 11, 2025
Thank you for taking the time to share your experience — we’re sorry to hear that your time at Apollo.io felt chaotic and misaligned. We’ve gone through a period of fast growth and rapid iteration, and we recognize that the pace and frequent changes in direction may have created confusion and frustration.
Your points about role alignment, meeting quality, and quota structure are especially important. We’re actively refining how we segment our funnel, match reps to opportunity types, and ensure that KPIs are meaningful and sustainable.
Feedback like this is critical as we work to create a more focused and scalable sales environment. We appreciate your perspective and wish you the best in your next chapter.
Best, Declan
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